Representing Hispanic Music

ABOUT

Viva Mas Live by Interticket commercially represents talent for US brand partnerships.

Our team has a deep understanding of Mexican-American culture. We are the go-to partner to help brands authentically reach this massive, underserved community through their top passion points.

ABOUT

We are a Music Platform that authentically connects Brands, Latin Artists, and Music Fans.

Music is a gateway to culture for Hispanics. Viva Mas Live (VML) partners & represents world class talent when they’re releasing new music + performing across the United States.

VML reaches Hispanics, specifically Mexican American audiences, with the top passion point of music. M.A. represent 70% of U.S. Hispanics. We create authentic connections between corporate brands, iconic musical artists, and their shared audiences.

OPPORTUNITY

HUGE, UNDERSERVED COMMUNITY

Why? Misconception -

Consumer

Only Spanish speaking immigrants

One Size Fits All

Already reaching them with existing programs

Buying Power

Do not have significant buying power

Artists

Small, relatively

unknown

Of the $2B+ in projected N.A. Music Sponsorship – Artists of Mexican Descent have been overlooked

What We Do

We commercially represent Mexican & Mexican- American talent with large fanbases for US brand partnerships and specialize in connecting brands with talent that can authentically speak to their vibrant and influential community.

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